Political Consulting Services
A niche part of our consulting services extend over to political consulting. Founder Totran Radke has a passion for helping public servants in their political campaigning efforts. She was appointed as an Infrastructure Management Advisory Committee Boardmember for the Citt of Rancho Palos Verdes and she served as a Commissioner of Cultural Arts for the City of Torrance. Totran understands the intricacies and complexities of the political environment. She applies her digital marketing expertise and political knowledge to guide political candidates with a strategic roadmap to win their campaign. Totran has engaged in a variety of political campaigns:
Coordinated on political ad campaign and fundraising effort for a City Councilmember Candidate in Beverly Hills
Advised on communication and canvassing strategy for a City Councilmember Candidate in Torrance
Supported marketing efforts for a Mayor Candidate in Torrance
Supported post-campaign digital communications strategy for a City Councilmember & Senate Candidate in Whittier
Supported complete digital marketing strategy for a City Councilmember Candidate in Rancho Palos Verdes
Political Consulting Solutions that we provide:
FULL CAMPAIGN STRATEGY PACKAGE
If do not know where to start and how to do it all by yourself… consider this package to get all the help you need and do things the right way. Below are some of the focus areas that we can advise on:
Campaign Strategy: Develop the campaign’s north-star vision and mission, support team leadership, and conduct competitor analysis and strategy.
Creative Design: Develop a custom campaign brand—including logo, slogan, and brand guidelines—and create personalized creative that is consistent across channels. Digital files provided.
Direct Mail, Signs & Promotional Items: Design brochures, postcards, business cards, flyers, yard signs, door hangers, booth/table displays, promotional items, and more. Recommend vendors, request quotes, and coordinate printing.
Copywriting & Content Development: Support writing and content needs, including speeches, canvassing talking points, brochure copy, fundraising letters, press releases, and more.
Website Development: Support the website from design through launch, including hosting and content creation.
Email Marketing: Develop email marketing strategy, template design, database management, and campaign execution.
Social Media Production & Execution: Develop social media strategy and marketing plans, create content templates as needed, and provide execution support.
PUBLIC RELATIONS & COMMUNICATION STRATEGY
A successful political campaign requires a strong public image and clear campaign communication. This package provides an complete evaluation of the candidate’s current image and communication plan. You will receive a roadmap outlining strategies for ensuring that your public image reflects your genuine character. You may need to give a speech, introduce yourself over the phone or in-person, we can provide recommendations on how to craft a compelling introduction message that will resonate with your constituents and get their votes.
SOCIAL MEDIA STRATEGY PACKAGE
Social media requires a clear vision, thoughtful planning and precise execution. If social media marketing is not your strong suit, leave it to us. We can help to develop the content strategy, create creative templates and implement an execution plan to support your campaign. We will help amplify your campaign message, reach your targeted audience and help expand your base constituents through look-a-like audiences. Rest assured, your social media plan will feel like it is on auto-pilot with our streamlined methodology, modern technology to support your campaign strategy.
